eDiscovery Daily Blog

• February 14, 2011

 

This is the first of the LegalTech New York (LTNY) Thought Leader Interview series.  eDiscoveryDaily interviewed several thought leaders at LTNY this year and asked each of them the same three questions:

1. What do you consider to be the current significant trends in eDiscovery that people in the industry are, or should be, focused on?
2. Which of those trends are evident here at LTNY, which are not being talked about enough, and/or what are your general observations about LTNY this year?
3. What are you working on that you’d like our readers to know about?

Today’s thought leader is Tom Gelbmann. Tom is Principal of Gelbmann & Associates, LLC, co-author of the Socha-Gelbmann Electronic Discovery Survey and co-founder of the Electronic Discovery Reference Model (EDRM).  Since 1993, Gelbmann & Associates, LLC has helped law firms and Corporate Law Departments realize the full benefit of their investments in Information Technology.  As today is Valentine’s Day, consider this interview with Tom as eDiscoveryDaily’s Valentine’s Day present to you!

What do you consider to be the current significant trends in eDiscovery that people in the industry are, or should be, focused on?

The first thing that comes to mind is the whole social media thing, which is something you’re probably getting quite a bit of (in your interviews), but with the explosion of the use of social media, personally and within organizations, we’re seeing a huge explosion (in eDiscovery).  One of the issues is that there is very little in terms of policy and management around that, and I look at it in a very similar vein to the late ’80s and early ‘90s when electronic mail came about and there were no real defining guidelines.  It wasn’t until we got to a precipitating event where “all of a sudden, organizations get religion” and say “oh my god, we better have a policy for this”.  So, I think the whole social media thing is one issue.

On top of that, another area that is somewhat of an umbrella to all this is information management and EDRM with the Information Management Reference Model (IMRM) is certainly part of that. What is important in this context is that corporations are beginning to realize the more they get their “electronic house in order”, the better off they’re going to be in many ways.  Less cost, less embarrassment and so forth.

The third thing is that, and this is something that I’ve been tracking for awhile, the growth in tools and solutions available for small organizations and small cases.  For a long time, everything was about millions of documents and gigabytes of data – that’s what got the headlines and that what the service bureaus and providers were focusing on.  The real “gold” in my mind is the small cases, the hundreds of thousands of small cases that are out there.  The providers that can effectively reach that market in a cost-effective way will be positioned very well and I think we’re starting to see that happen.  And, I think the whole “cloud” concept of technology is helping that.

Which of those trends are evident here at LTNY, which are not being talked about enough, and/or what are your general observations about LTNY this year?

{Interviewed on the first afternoon of the show} Well, so far it’s been a blur [laughs].  But, I think we’re definitely seeing social media as a big issue at this LegalTech and I also think we’re seeing more solutions toward the smaller cases and smaller organizations here at this year’s show.

What are you working on that you’d like our readers to know about?

From an EDRM standpoint, I just came from a meeting for the EDRM Testing pilot project.  Last fall, at the mid-year meeting, there was a groundswell to address testing, and the basic issue is applying some principles of testing to software products associated with electronic discovery to answer the question of “how do you know?” when the court asks if the results are true and what sort of testing process did you go through.  There is very little as far as a testing regimen or even guidelines on a testing regimen for electronic discovery software and so the EDRM testing group is looking to establish some guidelines, starting very basically looking at bands of rigor associated with bands of risk.  So, you will see that at this year’s EDRM annual meeting in May that EDRM Testing will become a full-fledged project.

And the other thing that I’m happy to announce is that George Socha and I have launched a web site called Apersee, which is the next step in the evolution of the (Socha-Gelbmann) rankings.  We killed the rankings two years ago because they were being misused.  Consumers wanted to know who do I send the RFP to, who do I engage and they would almost mindlessly send to the Socha-Gelbmann Top Ten.  But, now the consumers can specify what they’re looking for, starting with areas of the model, whether it’s Collection, Preservation, Review, etc., and provide other information such as geography and types of ESI and what will be returned on those searches is a list of providers with those services or products.  We have right now about 800 providers in the database and many of those have very basic listings at this point.  As this is currently in beta, we have detailed information that we pre-populated for about 200 providers and are expanding rapidly.  Over the next couple of months, we’re working hard with providers to populate their sites with whatever content is appropriate to describe their products and services in terms of what they do, where they do it, etc., that can feed the search engine.  And, we have been getting very good feedback from both the consumer side and the provider side as being a very valuable service.

Thanks, Tom, for participating in the interview!

And to the readers, as always, please share any comments you might have or if you’d like to know more about a particular topic!